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The FIVE YEAR Beanie Challenge:  Why Fast Fashion Is a Problem and Your WoolTribe Beanie Is a Solution

The FIVE YEAR Beanie Challenge: Why Fast Fashion Is a Problem and Your WoolTribe Beanie Is a Solution


Fast Fashion Is a Problem...But It Isn't the ONLY Problem

It's time to face the harsh reality: fast fashion is wreaking havoc on our planet, but so is our collective addiction to cheaply made clothes that are purchased, worn only a few times, and then discarded, filling up landfills and contributing to greenhouse gas emissions. And that doesn't even BEGIN to tackle the amount of natural and human resources used in the creation of those clothes.

But there is hope. By purchasing and keeping sustainable, long-lasting fashion choices like your WoolTribe beanie, you can make a positive impact. Our WoolTribe beanies are made from Responsible Wool Standard certified Merino wool from Shaniko Wool Company in Oregon.  Wool is a natural and renewable resource, and it is designed to be durable and timeless. You can wear it season after season, reducing the need to constantly buy new items. When it does eventually wear out, you can either reuse it creatively or contact us for repair and/or refurbishing!  We want to work with you to ensure your precious beanie doesn't end up in a landfill. By choosing the WoolTribe Beanie, you're not only making a fashion statement, but also a statement for the environment.

We Challenge You:  Make a Five Year Commitment to Your WoolTribe Beanie
When you purchase a WoolTribe Beanie, you're not just buying another accessory – you're making a commitment to sustainable fashion. We want you to invest in your beanie for a minimum of five years, and here's why. By committing to your WoolTribe Beanie for an extended period, you're actively reducing waste and making a positive impact on the environment. You are supporting a domestic supply chain and all the people who have worked to make make your WoolTribe beanie. Fast fashion encourages constant buying and discarding, but with your WoolTribe Beanie, you're choosing quality over quantity.

Over the course of five years, your beanie will become a part of your identity. It will witness your adventures, keep you warm during winter months, and bring you comfort and style. By wearing your beanie season after season, you're embracing a new mindset – one that values durability and long-lasting fashion choices. And the best part? You'll be joining a community of like-minded individuals who also value sustainability and have made the commitment to their own WoolTribe beanies. Together, we can foster connection and inspire others to embrace a more sustainable way of living. So, make the investment, commit to your WoolTribe beanie, and let's create a brighter future for fashion and our planet.

[Photo:  London, England, United Kingdom - September 15th,2019: Protesters standing outside with signs by Avel Shah from Noun Project (CC BY-NC-ND 2.0)]

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